No ride for homecoming weekend? No problem.
Major Brands will offer 500 free rides across Columbia on Oct. 20 through their social responsibility program, Safe Home After Every Occasion. Rides will be provided through the transportation app Lyft, according to a news release.
Major Brands, based in Missouri, is a wine and spirits distributor. The business' mission through the program is to encourage Missourians to plan a safe ride home before consuming alcohol, according to its website.
"The program's mission is to take the next step in responsible consumption efforts — moving from designating a driver to the easiest step of all: planning your ride home," the release stated.
To read more on this story, visit our partners at the Columbia Missourian.