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How do political campaigns drum up support? How do marketers increase brand loyalty? And how do community organizers bring people together?
Host Reuben Stern spoke with a panel of experts about what real engagement looks like, and explored some of the tools that organizations are using to connect individuals and foster a sense of community.
The program was part of Innovation Week at the Reynolds Journalism Institute, and was taped in front of a live audience.
Panelists:
Jana Byington-Smith, CFRE, president, Second Gift
Joy Mayer, director of community outreach, Columbia Missourian
Sam Robinson, director of healthy community initiatives, PedNet
